Online booking with social media help provides restaurants, hotels, bars and resorts with a tremendous opportunity to generate large number of direct bookings. That’s the basis of this case study.
Client approached Quadrant to develop a mobile application, which would cater to their growing customer’s social life. This app should also help users avoid wait at Restaurants or Bars for purchasing drinks or reserving tables for specific events. Finally, using this app the users should be able to purchase or book drinks with just a few clicks.
Quadrant developed an intuitive and user friendly app for both iPhone and Android platforms and it was also expandable to other platforms including Windows and Blackberry.
Salient features of the app:
User can purchase drinks for himself or for his friends listed in his mobile.
If the user is signed in Facebook, his friends’ upcoming birthdays get listed out.
User can opt to have special service for drinks or for table reservation.
Lists out all the events being held at the bar and their particulars as well.
User can upload his pictures and share them on facebook.
User can choose method of online payment.
Maps and GPS location based services show all bar locations on the map.
Within a few months after the launch of the BarEye app, significant increase in the number of direct bookings was observed at local restaurants, hotels, bars, resorts etc.